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Custom Website VS Template Based Website

Do you want to invest in the website to grow your brand/business?   

There are two choices for you to consider: Open Source Template-Based Websites or Custom Tailor Made Websites.


Which one is better for my business? Which is cost-effective? Which is more flexible? What are the differences?
We will try to answer all your concerns here.  Let’s discuss

 

Open Source Template-Based Websites

Open Source Websites

The most common way to start a website would be to set up a WordPress site and apply a template bought from ThemeForest, Template Monster, or Elegant Themes among others. These websites provide a broad range of different types of website templates available for purchase. Not all of the themes/templates out there are 100% responsive.


There are also services like Wix or Squarespace that also provide a theme and allow you to edit within the frame of the website. These can help you get a website up pretty fast and easily. However, there are limitations on the options that are available for more sophisticated features such as forms or e-commerce functions.


One thing to keep in mind is that templates and themes usually come with built-in features so that the user can have more customizability, but this ultimately weighs down the website in terms of load speed and SEO performance. It's very likely that you’ll have to put up with features, designs, and functions that won’t necessarily fit your brand or business. You could pay a web development company to fix it, but that’s like asking a certified Ford mechanic to take a look at your Toyota since the site most likely won't be written in the same code format even if the developer does fix the site to your liking. Once an update comes out for WordPress or that theme itself, your website will run into some display issues because of former customization made by a developer.


PROS/CONS OF USING TEMPLATES:

 

CUSTOM BUILT WEBSITES

Custom Websites

 

Custom built websites involve a team behind your business. It starts with a creative process to understand who is your target audience, who do you want to reach, how you want/need the website to function and how do you want to look on the internet. Color combination, imagery, icons, logos, and graphical elements are designed as per your business.


SEO plays a significant role in the success of any website. There are rules to follow when building a site and not all themes are capable of abiding by these rules. This is why custom made websites are so much more superior; the developer can optimize the site during creation to allow for Google and other search engines to read each page to give the end user a more relevant search result thus, giving custom built sites naturally a better ranking on the system. This goes beyond keyword research.


Custom built websites tend to take longer than themes; this is because everything is being made and catered to a specific business. It will save time in the long run because when it’s built from the ground up, it’s a lot easier to customize the site to ensure your site does exactly what you want it to do. Custom designs allow your website to be responsive across all devices (such as phones, tablets, laptops, etc.)  & browsers.


PROS/CONS OF Custom built website

 

Would you rather spend your time figuring out how to make your website behave a certain way, or have professionals take care of your business’ online presence while you concentrate your attention on running your business?

Are you looking for a custom website design and development?

Contact us today!

 

Our custom made websites and SEO will drive more customers to your business

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